The Department of Information Systems, Faculty of Management at Universiti Teknologi Malaysia (UTM) plans to offer the Bachelor in Business Analytics with Honours program.
![market survey](https://management.utm.my/wp-content/uploads/2023/10/market-survey.jpg)
This meticulously crafted and industry-led curriculum is designed to provide students with a profound understanding of the foundational principles and practical applications within business analytics. This program equips graduates with a distinctive blend of skills, emphasizing using data to inform decision-making and extract valuable insights. These skills encompass business acumen, proficiency in statistical analysis and analytical techniques, competence in information technology, and a solid commitment to professionalism. Consequently, our graduates are exceptionally well-prepared to substantially impact a broad spectrum of business domains.
The program spans 3 years (i.e., six semesters), totaling 120 credit hours, and is ideally tailored for individuals aspiring to excel in the realm of professional business analytics. What further distinguishes our graduates is the integration of professional certification into their proficiency in business analytics. As a result, they emerge as highly sought-after professionals who excel in driving data-centric decision-making processes and offering innovative solutions. Graduates of this program will find themselves well-suited for roles such as Data Analysts, Business Intelligence Specialists, or Analytics Consultants across a diverse range of industries.
You are invited to be part of the respondent for this program’s market survey. All personal information, answers, and feedback in this market survey will be kept STRICTLY CONFIDENTIAL.
Link for the survey: