An excellent sharing session at AHIBS KL today by Tan Sri Datuk Dr. Yusof Basiron, former CEO of the Malaysian Palm Oil Council. He took us through Malaysia’s 40 years journey transforming the palm oil industry to where it is now amidst international threats.

Malaysia, the second largest oil producer in the world, faces unending negative narratives from the developed world. One by one, MPOC overthrows these unsubstantiated allegations through effective economic, business, R & D, and marketing strategies to survive and manage public perceptions.

Kudos to the team, especially Professor Abdul Hamid Mohamed, and the supporting staff for organizing the program. Our medical doctors also came all the way from Perlis to join!

Story: RJ
Photos: Prof. Hassan Othman

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