MASTER OF MANAGEMENT

SPECIALIZATION:

(TECHNOLOGY MANAGEMENT)

INTRODUCTION

The program is designed for students who are interested in a career in business and management. Students will be equipped with the knowledge and research skills required for management and technology studies. Research based studies are offered where core management disciplines are combined with opportunities to pursue areas of personal interests related to technological issues.

PROGRAMME OBJECTIVES

At the end of this program, graduates are able:

Apply knowledge and skills in the field of management (technology).
Analyse and solve problems related to the field of management (technology) using scientific, critical, creative and innovative approach.
Plan, manage and lead organisational activities effectively and professionally.
Communicate effectively with regards to issues related to the field of management (technology).
Search, manage and evaluate information related to the field of management (technology) for life-long learning.

PROGRAMME STRUCTURE

Students must complete the following courses to be eligible for the above degree.

Research Methodology

Code: MHAD 1013 Synopsis: This course aims to deepen the understanding of different research methodologies in the social sciences and considers the opportunities and challenges presented by each methodology. This course is also aims to prepare students to develop their research proposals. Credit: 3

Corporate Finance

Code: MHAD 1023 Synopsis: This course discusses on corporate financial objectives and its functions. It also emphasizes on investment, financing and dividend decisions and finally focuses on mergers and acquisitions of companies. At the end of the course, the students should be able to explain the principles and functions of corporate finance, to define and apply the financial concept and financial tools in corporate finance decision-making, and to explain the justification and motives behind merger and acquisitions. Credit: 3

Managing Organisation and Change

Code: MHAD 1033 Synopsis: The course aims at broadening and deepening understanding and awareness required for designing organisations as well as managing change in them. It underscores the need to have consistent structure for predictable and efficient operations while allowing adequate flexibility to make timely adaptive responses to shifts in the environment. It discusses opposing images of organisations and explains organisational design, structures and boundaries. Viewing change from strategic perspective, it focuses on diagnosing organisation so that the nature and need for change can be ascertained and appropriate change interventions can be designed and implemented. Credit: 3

Strategic Operation Management

Code: MHAD 1043 Synopsis: This course examines the key issues in service and manufacturing organizations when creating and producing the products and services. A main aim of the course is to illustrate the value transformation process in operation. In addition, the course will also examine the strategic contribution that operations management can make to the organization’s long term success. Other important topics that included are the topic of innovation, quality, inventory and capacity. Discussion on the future of operation management will be carried out towards the end of the course. Thus students are expected to be able to assess and anticipate the current and future scenario. Credit: 3

Marketing Management

Code: MHAD 1053 Synopsis: This subject will expose to the students the marketing management at intermediate and higher level. The subject will discuss the major elements in the marketing activities that includes; marketing in the 21st century, marketing research and forecasting, creating customer value, building brand, market offering, delivery value, communicating value and sustaining growth. Credit: 3

Choose 2 Courses (6 Credits)

Entrepreneurship and Commercialisation

Code: MHAD 1063 Synopsis: This course is designed to expose students to the concept of entrepreneurship and commercialization in a broader scope which relate to technological entrepreneurship. The knowledge gained will help students to enhance their skills in their research projects toward technological entrepreneurship area. Students will equip with the skills and knowledge to be a good entrepreneur or manager. Topics discussed comprise of what is entrepreneurship, characteristics of successful technopreneurs, idea generation, identification, recognition and evaluation. Aspects of commercialization such as developing an intellectual property strategy, performing competitive analysis, selecting the target application and market for the technology, identifying the appropriate business model for commercialization, designing a go-to-market-plan, and choosing the sales approach to garner initial customers. Lectures expose students to the key issues of technology transfer, new venture creation, and commercialization. Students also will learn how to get funding through various sources and plan the venture. Also various skills to successfully run and manage entrepreneurial ventures will also be discussed. Finally, students will be guided to prepare a business plan after they have learned the fundamentals of a good business plan (following a chosen model). In general, the focus is on instilling entrepreneurial features among the students and developing the required skills to manage a technology business enterprise. Credit: 3

Technology and Innovation Management

Code: MHAD 1073 Synopsis: Technology and Innovation Management (TIM) is a fundamental issue that faces all firms today. The pace of change in business environment is faster today than ever before as new technologies and innovations force industries and firms to find new ways to compete and survive. The topics covered in this TIM course are integrating technology and strategy; technology innovation and strategy; design and implementation of technology strategy and its enactment; linking new technology and novel customer needs; internal and external corporate venturing; competence/capabilities through New Product Development and time series forecasting. Credit: 3

Policy and Economic of Technology Innovation

Code: MHAD 1083 Synopsis: This course aims to introduce and develop a critical understanding on the micro and macro-economics and public policy aspects of technological innovation. No previous knowledge of economics will be pre-supposed from students taking the course. At the end of the course student should be able to: explain and critically discuss the role of technological change in the competitiveness of national economies; assess and apply some concepts which economists have developed in order to analyse technological change; evaluate the systems of innovation in different countries; and evaluate the policy instruments used by governments for promoting and facilitating science, technology and innovation. Credit: 3

Financial Decisions in Technology Ventures

Code: MHAD 1093 Synopsis: This course considers how significant business idea are identified and built into real companies. The student will be exposed on how resources are matched with opportunity and how, within venture capital spectrum, the entrepreneur can secure venture capital financing to form high technology business venture. From the venture capitalist’s view, the student will understand the process and procedure of venture capitalist in making an investment. It will gives the student an inside view of venture capital companies when making an entrepreneurial investment evaluation, valuation, structuring and enhancing business formation. This course also highlights the exit strategies used by venture capitalist in their investment portfolio. Credit: 3

Strategic Management of Technology

Code: MHAD 1103 Synopsis: Technology is now becoming the primary driver for wealth creation and competitiveness for firms. It is very important for firms to manage technology to enhance their performance. It is essential that the concepts and practices of Management of Technology are well understood. The course aims to extend students understandings on the concepts and practices of strategic management in developing, acquiring, and exploiting new and existing technologies. In this course, students will also be exposed with the tools and techniques commonly used in MOT. Credit: 3

Managing Emerging Technology Ventures

Code: MHAD 1113 Synopsis: This course introduces the techniques and strategies to manage emerging technology enabled ventures. It focuses on techniques and strategies in the context of the technology enabled ventures in their mission to breed a constants flow of high-impact products that create value and stimulate economic growth by bringing new methods, technologies, and ideas to the global market. Thus students are required to explore the particular opportunity and risk in assembling human capital and financial resources to secure market during expansion and growth stages. Students are required to study managerial issues in a real-life technology enabled ventures as well as attending technology exhibitions and seminars. Credit: 3

Managing Intellectual Property

Code: MHAD 1123 Synopsis: This course introduces the students a substantial view of a broad concept of Intellectual Property Law which consists of copyright, trademarks, patents, industrial designs, trade secret and know-how, dealing with the principles, legal issues, where appropriate, practical consideration which currently relevant to technology-based industries needs. The Law of Trade mark, patent, industrial design, trade secret and know-how will also be introduced to the students as these are familiar features in both industrial and commercial markets. Copyright also provides a very useful and effective way of exploiting a work economically. The course also introduces the students the aspects of infringement, remedies, the exploitation and also the protection and maintenance of Intellectual Property Right in technology-based industries. The new challenges to IPR will also be discussed and the students will be familiarized with the IPR legal issues in technology-based industries and the relevant cases on Intellectual property law. Credit: 3

Choose 1 Course (3 Credits)

Seminar on Global Development, Economic and Social Issues

Code: UHAP 6013 Synopsis: Discussion on this subject includes issues related to globalization and development, such as capitalism, socialism, colonialism, poverty, digital divide, war, arm race and environmental issues. It aims in developing skills in understanding and analyzing global issues and recommending relevant solutions. Credit: 3

Malaysian Society and Culture

Code: UHAZ 6123 Synopsis: This course discusses on the various aspects of the Malaysian culture and society. Topics on belief system, religious festivals, customs and etiquettes of different ethnic groups in Malaysia will be introduced to the students. Credit: 3

Seminar on Science Philosophy and Social Development

Code: UHAW 6023 Synopsis: This course discusses UTM’s philosophy and the philosophy of knowledge, concepts, goals, history, and the importance of the philosophy of science, the relationship of science and religion, and comparisons between Islam and Western science. This course also discusses the universal view about God, nature and mankind, the role and importance in the formation of culture and civilization, as well as the concept and importance of Maqasid Syariah in science. Also being debated are the issues and challenges of civilizations between the West and the East; development and the environment; economics and law; state administration and management; scientific research; communications and information technology; and family education. Credit: 3

Bahasa Malaysia Akademik 1

Code: UHAZ 6313 (only for Malay-background international students from Indonesia, Brunei, Thailand and Singapore) Synopsis: In this course the student will be exposed to the ways of academic writing in Bahasa Melayu. The focus of this course is on the spelling, sentence structure, punctuation and writing style. The student also will be expose to the style and format of writing such as literature writing, bibliography, abstract and editing. Credit: 3

Dissertation

Code: MHAD1280/2180/2280/3180/3280/4180/4280/5180/5280/6180/6280 DISSERTATION Synopsis: This course is conducted in two stages. In the first stage, students are expected to prepare a proposal on the topic of their interest within the scope of management of technology area. The proposal consists of introduction, literature review and research methodology. Students are expected to come out with a good topic, clear problem statement and objectives, a comprehensive literature review and an appropriate research method. Before proceeding to the second stage, students will have to present their proposal and will be evaluated by selected examiners via viva-voce and written report. Once students have passed the first stage, they will proceed into the second stage where they will have to collect data, analyse the data, discuss their findings and conclude their dissertations by providing the answers to their problem statement and objectives and provide recommendations to overcome the identified problems related to the research. The dissertation will be evaluated by selected examiners via viva-voce and written report. Credit: 24

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Entry Requirements

LOCAL STUDENTS

Possess Bachelor Degree with honours from Universiti Teknologi Malaysia or any institutions of higher learning recognized by the University’s Senate with a minimum CGPA of 2.75; OR
Possess Bachelor Degree with CGPA <2.75 from Universiti Teknologi Malaysia or any institutions of higher learning recognized by the University’s Senate WITH several years working experience.

ENGLISH REQUIREMENT (INTERNATIONAL STUDENTS ONLY)

If English is not your native language and you are attending a school where English is not the language of instruction, you must take the Test of English as a Foreign Language (TOEFL) or the International English Language Testing System Academic (IELTS Academic).

Program Information

Length of Programme: 3-8 Semesters, Full Time Intake: September and February Please note: Although every effort is made to provide the full range of modules, some combinations may not be possible and in some semesters certain modules may not be available.

Where Are We?

Skudai, Johor The Perfect Location ‘Skudai is a rapidly expanding suburb of Johor Bahru, the largest city and the capital of the state of Johor in southern Malaysia. It is part of the new growth corridor of southwest Johor, which includes the Senai International Airport, Tanjung Pelepas Port and the new administrative capital of Johor, Bandar Nusajaya. It has a population between 160,000 and 210,000. The headquarters for the Johor Bahru Central Municipal Council and home to the Universiti Teknologi Malaysia campus…’ Many people in Skudai are from other states in Malaysia, attracted by better employment opportunities and double the exchange rate in neighbor Singapore and this is the norm in many parts of southern Johor. People from other states in Malaysia would rent houses in Skudai and other parts of Johor, with many preferring to settle down in Johor after living for many years here. This has created a housing boom in this area as many local young people are also starting families of their own. There are those who receive higher income because these residents can earn more from working in Singapore and this has resulted in higher disposable income too, thus spurring the entertainment and automotive sectors in Johor.

For more information about the admission process, please contact:

Email	pgrad@utm.my
Telephone	+6075537900
Website	admission.utm.my

To know more about the programme, please contact:

Name:	Assoc. Prof. Dr. Aslan Amat Senin
Email:	aslan@utm.my
Telephone:	019-7102357

Any inquiry about course registration, please contact:

Name	FM Academic Office
Email	academic-fm@utm.my
Telephone	+607-5610188